Here's the wind-up...

And the pitch :

Rick Davis, campaign manager for John McCain's presidential bid, insisted that the presidential race will be decided more over personalities than issues during an interview with Post editors this morning.

"This election is not about issues," said Davis. "This election is about a composite view of what people take away from these candidates."

Looooooong Gone!:

“Which probably explains why last night when they were speaking, all these speakers [at the Republican National Convention] came up, you didn’t hear a single word about the economy,” Obama said at an economic forum in New Philadelphia, Ohio. “Not once did people mention the hardships that people are going through.”

“I guess I don’t blame them,” Obama added, “because if you don’t have any issues to run on, you want it all to be about personality. If you have got George Bush’s track record and John McCain voting 90 percent of the time in agreement with George Bush, then you probably you don’t want to talk about issues either.”

Come to think of it, that wasn't even a pitch; it was pretty much served up on a tee.